Time well spent going niche…

Is it better to spend time and a significant amount of effort in landing your content on Digg or pitching smaller niche social media outlets? As everyone knows a placement on the front-page of the Digg could catapult you to uber SoMe celebrity status. But it comes with a cost and is that cost worth it. The smarter strategy is to focus on niche sites that are much easier to get your content on and are much more receptive. The name of the game is score quick and score often.