SOCIAL MEDIA CHANGE!
To all of the information highway skepticals, many have discussed the groundbreaking election of president Obama and its significants in modern American history, but think about this – what other campaign, in any context, is bigger than a presidential campaign? Not many. Obama’s campaign staff realized one centrally important concept. Next big campaign, next big marketing strategy. And what better than social media. Through Social media, Obama raised some $600 million from 3 million people, registered 3 million + cell phone numbers, countless voters and ultimately won the most ground breaking election in us history. My point is, many people feel scepitical of the power of social media, but I think once people really take a look at some of the successful campaigns such as the Obama campaign, they will develope more confidence in the power of social media.
Check out some of Obama’s sites:
http://www.facebook.com/barackobama (6.5 MILLION FANS!)