Rocks – Paper – Scissors…Hammer – Magnet

Comparing inbound marketing to outbound marketing is like playing a game of rock-paper-scissors.  The age-old dilemma always begs: if rock crushes scissors, scissors cuts paper, and paper covers rock, then which is the strongest? Our answer: none of them.  We prefer to use more advanced tools for marketing. For much of the 20th century, outbound […]