Five Social Selling Reasons You Shouldn’t Worry About Upgrading Your LinkedIn Account
You may have considered upgrading your LinkedIn account to Navigator, and mulled over whether or not it would be worth it. Here are five reasons to choose to stay with a Basic Lin
Quick Hacks to Create A Kick-Butt Social Selling LinkedIn Profile
Planting a garden on rocks. Driving a car with no gas. Social selling with a thin and shoddy LinkedIn profile. All of these actions are time wasters and yield few positive results.
Don’t Think Social Selling Reaches Your Audience? Time to Reconsider.
Social selling sounds hip and technical, and it turns some marketers off. After all, if your target buyer is older and less inclined to immerse themselves in social media, socia
Selling Social Selling to Others In Your Company: the DO’S and DON’TS
Not everyone understands or believes in the value of social selling. Perhaps they are too busy to learn a new process, or just want to stick to the sales tactics they have always
Why Social Selling Matters
Traditional sales and marketing professionals may view social selling as an “addition” to current tactics. Something they add if there is extra time. Something they don
Wearing White Before Easter: Social Selling Faux Pas to Avoid
Rules are set for almost every endeavor, whether fashion, “don’t wear white before Easter,” hygiene “brush twice a day,” or driving, “stay withi
Selling With Your Ears: The Art of Social Listening
Sales people frequently opt for talking about their processes, tweeting about their products, and blogging about their expertise. While all of these messages offer good points, to
Rock Your Marketing with These Top Ten Social Selling Tools for 2016
Evidence doesn’t lie, and it’s stacking up on the side of social selling. According to Digital Marketing Institute, “72.6% of salespeople using social selling a
Mobilize COI Social Selling on LinkedIn in Ten Clever Steps
Centers of influence (COIs) are instrumental in acquiring business from recommendations and referrals. Smart companies have utilized these initiatives to build and maintain busines
74 Responses From Buyers In Just 120 Days Using Social Selling
The days of cold calling and blind emails are long past. In 2007, it required an average of 3.68 such contact attempts to reach a prospect. Today, that number has shot up to eight