SEO and PPC Are Not Mutually Exclusive
Last June, the Federal Trade Commission (FTC) required that search engines deliberately and visibly label paid advertisements so that consumers have the fair option to click or not
RSS Feeds & Their Marketing Benefits
Reading through multiple news sites, articles and blogs for information about all of your interests can be a daunting and time consuming task. This is especially true to marketers
Xbox One and How It Affects Advertising
The unveiling of the Xbox One has been long awaited and highly anticipated. Microsoft, with creating Xbox One is trying to follow up one of the most successful gaming consoles ever
#HappyTechsGiving! An Honest Reflection of Our Favorite Online Marketing Tools
With Thanksgiving just around the corner, we at Strategis have taken some time to reflect on the things that we are thankful for when it comes to online marketing. From social medi
How to Avoid The Catch-22 Of Personal Banking
Dissatisfied with your Bank of America or Citibank account but reluctant to switch? Join the club. Javelin’s 2012 Financial Institution Vulnerability Index indicates that about 1
The New Foursquare Is Here: Where Will You Check-Into?
The updated Foursquare has made a fantastic app even better. The app has now been streamlined to three simple tabs; Friends, Explore, and User. The Friends tab now lets you like an
The Ice Cream Truck, Brilliant Marketing, Brain-Washing or MAGIC!?
Written by Adam Cupples (@ACupples) Had an observation over the weekend……. Very simple concept: A truck (that always needs a muffler, or it’s a creepy van, really an ic
LinkedIn Groups—New and Improved
written by Adam Cupples (@ACupples) Who has two thumbs and likes the NEW LinkedIn Group interface and functionality? (Two thumbs thumping into my chest) “This guy” Yup, I’