The Future of Personalized Banking: Data-driven Marketing Strategies for Banks and Credit Unions
In today's dynamic banking landscape, personalized banking has emerged as a cornerstone of customer-centricity. As banks and credit unions strive to meet the evolving needs and pre
How Financial Institutions Can Embrace 2024 Pinterest Predictions
As we step into 2024, financial institutions are continually exploring innovative ways to connect with their audience. One platform that's often overlooked in the financial sector'
Weathering the Storm with Deposit Security
In light of current events, consumers and businesses across the country are shaken up when it comes to their hard-earned cash. However, weathering this storm comes down to ensuring
The Value of Short-Form Videos for Banks and Credit Unions
Short-form video content has become a valuable marketing tool in today’s digital age! As of 2023, 73% of consumers prefer to watch a short-form video to learn about a product
5 Reasons to Consider a Different Kind of “Mobile Banking”
It’s time to think “outside the branch”! While digital banking services remain on the rise, bank branches are not entirely obsolete. We recently reported that 82%
Overcoming Challenges Facing Financial Services in 2023
The future is knocking! The financial services industry is flooded with digital innovation and market changes, revolutionizing how people and businesses manage their money. In 2023
Your Pinterest Advertising Questions – Answered!
What is Pinterest? Pinterest is an image-sharing social media app ideal for consumers to gather ideas and inspiration for significant projects, shopping events, and more! With over
Holiday Shopping Season 2022: Trend Update
Much like large retailers with holiday sales, we are starting our holiday season trend reporting early this year! With extensive shopping events, such as Prime Day, and other major
Increasing Your Financial Institution’s Website Traffic
Financial institutions need to maintain a strong presence online and at the center of that is an organization’s website. In today’s digital marketplace, about 33% of people s
5 Things to Remember for Engaging Your Community on Social Media
For a community bank or credit union, social media provides an excellent method of communication with the communities you serve. However, getting caught up in a strategy centered o