Mastering the Influencer Marketing Equation
Choosing between micro and macro influencers is a pivotal decision in influencer marketing. Micro-influencers offer authenticity and trust, making them ideal for niche markets, whi
Why Your Financial Institution Should Be Using Influencer Marketing in 2023
In today’s digital age, influencer marketing has emerged as a powerful tool for your business to reach its target audience and drive sales. The industry is expected to grow to $2
Leveraging Hulu Advertising for Local Financial Institutions
Local banks and credit unions continually explore new avenues to reach their target audience effectively. While traditional advertising methods still hold value, the rise of stream
The Value of Short-Form Videos for Banks and Credit Unions
Short-form video content has become a valuable marketing tool in today’s digital age! As of 2023, 73% of consumers prefer to watch a short-form video to learn about a product
Reaching & Engaging the Next Generation of Financial Institution Customers
Younger generations provide financial security for the future and push further technological development and can be achievable with the proper methods for attracting, retaining, &