Financial ROI

Experts say that when you meet someone for the first time, you have about seven seconds to make a good impression. Online, you get even less time, with nearly a fifth of page views

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August 4, 2015

Financial Marketing, Financial ROI, inbound lead generation, inbound marketing, Lead Generation, Mortgage Marketing

Revitalize Your Mortgage Lead Generation with Inbound Marketing

If you’re a banking professional or work as a mortgage lending officer, you know that consistently generating qualified mortgage leads and closing them is not the easiest task. I

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July 27, 2015

Bank Marketing, Financial Marketing, Financial ROI, Proving Marketing ROI

4 Powerful Ways to Prove ROI on Bank Marketing

Even proponents of large scale financial marketing strategies often question return on investment (ROI). Inconsistent follow through, dueling brand messages, and missing the target

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July 15, 2015

Bank Marketing, Bank Websites, Financial Marketing, Financial ROI, web design, web development

5 Simple Ways to Build One of the Best Bank Websites

The traditional banking experience used to consist of walking through the door or driving through the window, opening an account, and being on your way. While this still exists, th

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July 13, 2015

Bank Marketing, Financial Marketing, Financial ROI, inbound marketing, inbound marketing agency, Proving Marketing ROI

Tips Financial Institutions Use to Choose the Best Boston Digital Agency

Banking is a tough business. Stiff competition and stringent regulations are challenging enough, without even adding in attracting and retaining customers. Financial institutions m

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July 7, 2015

Bank Marketing, Financial Marketing, Financial ROI, inbound lead generation, inbound marketing, Lead Generation

4 Inbound Bank Marketing Steps to Generate Commercial Lending Leads

Many banks and financial institutions focus on expanding their commercial lending department, as commercial financing is a high source of revenue. Nurturing current commercial bank

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