Unwrapping 2023’s Payment Trends for the Holidays
The holidays are here, and spending continues its upward trajectory this season. Many have already begun or finished shopping, making this a great time to look at this year’s pay
Mastering the Influencer Marketing Equation
Choosing between micro and macro influencers is a pivotal decision in influencer marketing. Micro-influencers offer authenticity and trust, making them ideal for niche markets, whi
Tapping Into the Benefits of Voice Search Optimization
Voice-activated virtual assistants like Siri, Google Assistant, and Alexa are changing how consumers search for information and interact with businesses. Thanks to the proliferatio
Email Marketing – An Unsung Hero
Email marketing quietly prospers, reliably delivering exceptional return on investment (ROI). With an average return of $36 for every $1 spent, email marketing is more than just su
Embracing the New FedNow Instant Payment System
It’s essential for local financial institutions to stay ahead of the curve and offer innovative services that meet the changing needs of their customers! The FedNow Instant Payme
Holiday Shopping Season 2021: Trend Update
Over the past two years, the holiday shopping season has evolved from endless shopping trips at the mall to crossing your fingers that your online orders will be delivered in time.
Reaching & Engaging the Next Generation of Financial Institution Customers
Younger generations provide financial security for the future and push further technological development and can be achievable with the proper methods for attracting, retaining, &
4 “Outside the Box” Marketing Ideas for Credit Unions or Banks
Marketing in financial services can be fun too! We’ve put together this list of 4 “outside the box” marketing ideas ideal for credit unions or banks.
The Top 3 Super Bowl Ads That Did Marketing Right
As fans around the country head to the supermarket to stock up on wings and chips in preparation for the Super Bowl, businesses will enjoy a welcome surge after a post holiday lull
Effective Customer Acquisition Strategies for Banks
Getting potential customers to join any brand can be quite a difficult task, and this is no exception for banks and other financial institutions. However, with the right customer a